How to Sell an Agency Without an Earn-Out

As an M&A Advisory firm, our job is to help shape a business for the market, find the most compatible buyer and complete a successful sale.

More significantly, behind this is the vendor’s story which includes the inspiration that made them start and the blood, sweat and tears that built the company. It contains the learnings that refined the business to a degree where the buyer was prepared to acquire the agency without using an earn-out. The story also includes the vendor’s personal experience of the sale process itself, the decision to sell and the complex path to understanding what is wanted from the sale.

What follows is our client, Jodie Cook’s story behind the deal… 

https://builttosell.com/radio/episode-292/

ICCO announce M&A Advisory partner for PR mergers and acquisitions

ICCO has announced a new partner M&A Advisory, to support members as they go through merger and acquisition processes.  

M&A Advisory is a central London based mergers and acquisition specialist advising on company sale and acquisition in the global PR, marketing communications and Martech sectors. With a 25-year heritage, the practice is built upon excellent market knowledge, sound business experience and the highest possible deal completion rates. The team are all experienced professionals and business practitioners who deliver a high quality, cost-effective advisory and execution service.  There is a focus on maximising value by ensuring a strong cultural fit and an outstanding business proposition.

M&A Advisory can advise on the right timing, find the optimum partner, consider all cultural and business issues, and recommend the best path to value.  Whether there is a need to establish how much a business is worth, how much value can be added before a sale, what buyers are looking for, or deal with unsolicited approaches, M&A Advisory can help.

David Blois, Managing Partner, M&A Advisory:

“This is an exciting time for the global communications and PR industry, with mergers and acquisitions increasing rapidly already in 2021. We are delighted to support ICCO members”.

Rob Morbin. Deputy Chief Executive, ICCO said:

“ICCO is very pleased to add M&A Advisory to our partner roster, supporting members with this crucial service. Our industry is dynamic, the evolution of agencies and networks is constant, and so I am pleased M&A are on board and able to offer guidance and direction to members as they undertake important decisions about the future of their business.”

For more , please contact David Blois using davidb@mandaadvisory.com